Quest Africa: creating memorable, impactful experiences.

Year

2024

Client

Quest Africa

BrandingMotion GraphicsStrategyWeb Design
The Challenge

We were tasked with branding, designing a website, and establishing a strong social media presence for Quest Africa, an innovative travel company offering unique African experiences.

The goal was to create a modern, adventurous brand that reflects their passion for curating unforgettable journeys, while ensuring an engaging, user-friendly website and a vibrant social media presence that connects with their audience and builds excitement around their offerings.

Feedback
— Jacqueline Dache, Founder

“Working with Crowlective was a smooth experience. They listened carefully to every requirement and took their time to create a website that exceeded my expectations. The branding process was seamless, and they helped me build a strong online presence.”

www.questafrica.ke

Branding

1

Logo Design and Visual Identity

logo and a comprehensive visual identity system, including color palettes, typography, and graphic elements that represent the brand’s personality and communicate its values.
2

Brand Strategy

This includes the brand's mission, vision, values, target audience, and key messaging. It serves as the foundation for all other branding efforts.
3

Brand Guidelines

: A document that outlines how to use the logo, colors, fonts, imagery, and other design elements consistently across all mediums and platforms, ensuring brand coherence.

Web Development

1

Custom Website Design

A user-friendly, responsive design tailored to the brand’s identity, ensuring seamless navigation and an engaging experience across all devices.
2

Content Management System (CMS)

A flexible backend system allowing easy updates and management of website content without technical knowledge.
3

SEO Optimization

On-page SEO strategies implemented to improve search engine visibility and drive targeted traffic to the website.

Social Media

1

Social Media Strategy

A tailored plan that defines goals, target audience, content types, and posting schedules to ensure consistent engagement and brand growth.
2

Content Creation

Engaging visuals, copy, and videos designed to resonate with the target audience and drive interaction across platforms.
3

Community Management

Active monitoring and responding to followers' comments, messages, and interactions, fostering a strong, engaged online community.